Countdown Timers Guide - Velocity360 Support

📖 1. What are Countdown Timers?

Countdown Timers are dynamic, animated timers you can embed in your emails and on your landing pages. They are a powerful marketing tool for creating a sense of urgency and scarcity, which encourages contacts to take action (like making a purchase or signing up for a webinar) before time runs out.

⭐ 2. Key Features

Fixed Date Timer: Counts down to a specific date and time (e.g., "Sale ends on November 30th at midnight").
Evergreen Timer: Starts a unique countdown for each contact when they first open the email or visit the page (e.g., "Your special offer expires in 24 hours").
Custom Designs: Customize the colors, fonts, and labels of your timer to match your brand.
Embed Anywhere: Simply copy the embed code and paste it into the email builder, page builder, or any HTML block.

🚀 3. How to Create a Timer

Navigate to Marketing > Countdown Timers.
Click "Create Timer".
Select your timer type: "Fixed" or "Evergreen".
For Fixed Timers: Set the end date and time.
For Evergreen Timers: Set the duration (e.g., 3 days, 12 hours, 30 minutes).
Customize the design (colors, fonts, etc.) in the preview panel.
Give your timer a name and click "Save".
On the next screen, copy the provided Embed Code.

💡 4. How to Add a Timer to an Email

Go to the Email Builder for your campaign.
Drag an "HTML" block or "Image" block into your email design.
Paste the Embed Code you copied from the timer settings. The timer will appear as an animated GIF in the email.
Save your email. When a contact opens it, the timer will be running.